We post weekly tips, tricks, and marketing advice to help grow your business.
Plotting out and understanding the Customer Value Journey can lead to big wins for your small business. For today’s Tuesday Tip, I’ll explain what the journey is all about and then provide you with some direction on putting it to work for your business.
Read MoreOur friend Audra (of Audra Nicole Photography) did our branding photo shoot last month and we are beyond excited to finally share the pics with you! And speaking of sharing, we’ll also divulge eight things that we did to make our session and photos totally awesome! Keep reading …
Read MoreLEARN HOW TO CREATE BRANDING GUIDELINES! Your brand represents the personality of your small business. In order for people to easily make the connection between your company and your marketing, there needs to be consistency. Just think about how the big brands do it. …
Read MoreLEARN HOW TO CREATE BRANDING GUIDELINES! Your brand represents the personality of your small business. In order for people to easily make the connection between your company and your marketing, there needs to be consistency. Just think about how the big brands do it. …
Read MoreTake a good look at your current website, social media platforms, and other marketing collateral. Do they speak to who you are? Do they give a prospective customer or client an accurate glimpse into what it will be like to do business with you? If not, here are four quick and easy ways to incorporate your personality into your marketing …
Read MoreOver the weekend, my husband and I went out for Mexican food. I couldn’t help but laugh that the restaurant claimed to be serving authentic Mexican food. Being a frequent traveler to Mexico, this food was anything but authentic. This got me thinking about marketing, of course, and the importance of keeping it real.
Read MoreSome things never change. People will always have an opinion. What has changed are the pedestals and platforms that have been provided for everyone to voice said opinion. For today’s Tuesday Tip, we’re going to share some advice on responding to online reviews.
Read MoreSo what’s up with the little bubbles at the top of your Instagram feed? They’re Instagram Stories! And considering there are an estimated 500 million monthly active users of the Instagram app, this is a feature you’ll want to start utilizing right away (if you’re not already). …
Read MoreHootsuite recently published The Ideal Social Media Post Length: A Guide For Every Platform. In it, they share some pretty cool insights (which, of course, are backed by research) on the ideal post lengths for Facebook, Instagram, Twitter, etc. Keep reading …
Read MoreOur friend Audra recently launched a new photography business in Tampa, FL. Using the know-how from her full-time marketing job, she was able to quickly build up a clientele and strong social media presence. We asked her to share some highlights from her success so we could, in turn, share them with you! So here they are … Audra’s five tips for marketing your new small business online.
Read More
