A newsletter is a great way to stay in front of your clients, fans, and followers. Whether you’re running a special promotion or have a few new blog posts you’d like to share, a newsletter is the perfect vehicle to recap all the latest and greatest things you have going on in your business. In today’s post, we’re going to walk you through the basics of starting a newsletter.Read More
One way to really differentiate your marketing for your small business is to experiment with different fonts. Times New Roman, Arial, Garamond … those are the same old, same old. Everyone uses those. Did you know that Google offers over 900 font families that you can download and use for free? In this blog post, I’m going to teach you how to do this.Read More
When we realized that our little agency was a hit in this big industry, we soaked it all up. Over the past year, we’ve worked with several boudoir photographers all over the U.S. to help them grow a presence and develop their brand on social media.
So what does social media management for a boudoir photographer look like? Well, in a nutshell, the photographer provides us with a voluptuous gallery of content, gives us creative freedom to use whatever images we think will work best, and attach a caption accordingly. (We also implement a strategy for increasing engagement and growth of the platforms but we’ll leave that wealth of wisdom for a different post.)
In this blog post, I’m going to share how I come up with captions for the boudoir photographer social media accounts that I manage. Here goes!Read More
Mood boards can be incredibly helpful in the website and branding design process. In this blog post, we’re going to explain the benefits of creating a mood board and how you can make one using Pinterest.Read More
One of my favorite types of projects is small business brand design. The creation of something sparkly and new … it’s very, very exciting! If you’re thinking about starting up a new venture or rebranding your current business, then keep reading! In this blog post, I’m going to share the steps I take to create a small business brand from scratch.Read More
Planning out content in advance will save you from the stressful daily scramble of trying to come up with creative social media and blog posts. There are many tools out there for building content calendars but in today’s post, we’re going to teach you how to do it using your Google Drive.Read More
Your mom is going to visit your website. Your dog would definitely visit your website if he could use the computer. Strangers though? They need a reason to come visit your website. Wanting more organic traffic is pretty much a common theme amongst website owners. So how do you achieve that?Read More
Starting a business blog might seem like a daunting task but we’re here to assure you it isn’t. Today we’ll explain the importance of having a blog and then outline a basic roadmap for getting started.Read More
Think of your website as a salesperson who works for you 24/7. Have you equipped this salesperson with all of the necessary tools to ace their job? Not only should your website contain a wealth of interesting and helpful content for visitors, but it should also serve as a portal for capturing new leads! In this blog post, we’re going to share a few easy ways to do this.Read More
Raise your hand if you’re fed up with social media! Just when you think you’ve figured out the secret to success in growing your fan base and increasing engagement … BAM! … another algorithm change is announced. Not to mention, it’s one that will turn your current strategy completely upside-down. Ugggghhhh.
A social media calendar will help you stay on point. Yes, it will take some work on the front end but that work will pay dividends in the end. By strategizing and outlining your posts in advance, you’ll drastically reduce the daily stress that comes with managing social media accounts. In this post, we’ll teach you how to put together your first social media calendar!Read More