Why Every Small Business Owner Should Become Inbound Certified

In a previous life, I was the Marketing Director for a tile and stone importer/distributor. During this time, my team had partnered with an advertising agency to help with our digital marketing efforts. When I met the owner of this agency for the first time, she introduced me to a marketing automation platform called HubSpot. I had heard of it before but really didn’t know much about it. However, I was immediately intrigued.