According to a 2016 study by The Radicati Group, email use worldwide will top 3 billion users by 2020! That’s a lot of peeps using email! But now think of what your Inbox looks like on a daily basis. How many emails are you instantaneously deleting because you consider them junk, SPAM, or not worthwhile opening because you’re too busy?
To be successful with email marketing, your emails need to stand out. The subject line should grab the reader’s attention and be a cause for curiosity. The body of the message needs to have substance while showcasing your brand professionally. The design should be optimized for a mobile device because two-thirds of emails are read on either smartphones or tablets. [Marketing Land (2015)]
Yes, there’s A LOT to think about when it comes to email marketing. Let us help get you moving in the right direction!
What you’ll get:
- (1) 15-minute phone call for direction and planning
- A first draft (includes subject, preview text, body copy)
- Imagery and CTA recommendations (if applicable)
- (1) round of revisions
- A final Word Doc or Google Doc that can be copied and pasted into your normal eBlast template
*Per email. If you need assistance developing an email marketing program from the ground up, please consider either our You’ve Got Mail package or one of our Partner Programs.